This theme is what led two of the above mentioned metros to earn this week's Winner Of TheWeek!
Winner(s) of the Week:
Do210 & Do214
Our awesome friends in Texas, Do210 and Do214, respectively earned their HIGHEST EVER weeks of site traffic. Let's dig into how they accomplished this awesome goal:
Do210
The folks over in Countdown City saw huge boosts in organic traffic from a variety of seasonal events.- This Event Page for the Dia de Los Muertos Festival saw 3.7k overall pageviews.
- the
- Similarly, this Event Page for the Mala Luna Fest Day Two saw 1.9k over all pageviews.
- 1.6k of these came from Google organic search.
The
- Similarly, this Event Page for the Mala Luna Fest Day Two saw 1.9k over all pageviews.
Do214
Our buddies in D-Town also got huge boosts in organic traffic from Halloween-related events, as well as some successful email content pushes.- The Oak Lawn Halloween Block Party gave way for two seperate Event Pages that killed it in Google organic search.
- The self proclaimed "Biggest Street Party in Texas," generated 9k pageviews (!!!), with 8.1k coming from Google organic search.
- This event at Q Tacos and Machos Cantina, earned 1.8k pageviews, with 1.7k coming from Google organic search.
- The Do214 Giveaways page tallied 1.2k overall pageviews.
- Just shy of 1k of these pageviews came from the Do214 email Newsletter.
- We also saw some solid email traffic numbers to the Ultimate NTX Beer WeekExperience Giveaway.
Content You Can Replicate
With the results that these timely and seasonal pieces of content like 'Friday The 13th Tattoo Guides' and Halloween Guides have seen, we highly recommend jumping on upcoming opportunities to score some sweet organic traffic in these otherwise slow upcoming months. Here are a few examples of content that has historically performed well that you and your metro can replicate:
- RIP Austin (20.6k Pageviews)
- Winter Patios (4.7k Pageviews) *Sponsored by Jack Daniels
- Top NYE Parties (4k Pageviews)
- Best Whiskey Bars (2.5k Pageviews)
- Small Business Saturday (1.3k Pageviews) *Sponsored by Arthur's Music Store
- Bars & Restaurants Open On Thanksgiving (1k Pageviews) *Sponsored by Larceny Bourbon
Proposals Sent This Week
This week, we're introducing a new element of the Winner of the Week email that will highlight key sales proposals sent out from HQ in the past week. To that end, we invite you to check out theproposals for:
- Pepsi
- MillerCoors
- Cool Effect: PPT & XLS
We promise to have more words to supplement these proposals soon. In the meantime, please hit up Sales Support (salessupport@dostuffmedia.com ) with any questions you have.
See everyone next week in Austin! Where your Winner Of The Week email will be delivered in person at this year's DoStuff Summit.
See everyone next week in Austin! Where your Winner Of The Week email will be delivered in person at this year's DoStuff Summit.
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