How You (and the network) Did Last Week - 11/16/2017

Our friends in Vancouver saw their highest ever number of Unique Email Opens (9,002) this past week, as well as their 3rd highest ever number of Unique Email Clicks (1,187). This was in large part due to this Shaun Verreault Trio show that included the chance to win a $100 dinner for twoat Chambar, one of Vancouver's premiere restaurants. The traffic from this email link alone, from their 11/6 email's top content block, accounted for the second highest source of traffic to Do604's website for the week. 

 

A major focus of Summit this year was the extension of DoStuff into additional platforms, including, but not limited to, social media. We wanted to mention some metros that really shined on Facebook, specifically for how they crafted their messages, as well as overall performance of these posts. 

Do317

• One thing that really stands out about the folks in Indy and how their social messages are crafted, is how “local” they sound. Plus, we're huge fans of how well they differentiate between their news link, headline and sub-headline copy. Some great examples of these hyper-local posts include:
  • Free “Hoosiers” Screening in Actual Gym From Movie
    • I mean, it doesn’t more Indiana than the movie 'Hoosiers'
    • 109 Likes
    • 26 Shares
    • 8 comments
  • Restaurant of the Week: Hoagies & Hops
    • We love this concept here at DoStuff! People love their local restaurantsand it’s a great opportunity for sharing/additional reach from these organizations.
    • 33 Likes
    • 3 Shares
    • 3 Comments

DoLA

• Los Angeles is a happening city with plenty of transplants, but that doesn’t mean the City of Angels doesn’t have a distinct voice. DoLA’s social team did a great job this week of utilizing their Facebook page to promote /p/ pages, of which include:
  • How to Be a Dodger Fan in LA
    • We love this /p/ page promotion because it was timely with the World Series, and the message was crafted to hit a broad range of LA residents.
    • Performance
      • 31 Likes
  • Our Favorite Pumpkin Patches
    • We love this post for the same reason as above, that it’s timely and broad, but we also love that DoLA shared a piece of content to promote their own, which turned into a relatively engaging, organic post.
    • Performance
      • 28 Likes
      • 3 Comments

  Some other awesome Facebook posts from around the network included:

• Do206: Best Burgers in Seattle
• Do250: Local Bands You Should Be Listening To: Lovecoast
• Do314: The Very Best Arch Events on Facebook
• Do503: National Sandwich Day: Brunch Box Restaurant
• Do512: La Zona Rosa is Back, Baby!
• Do816: Five Local Bands We’re Listening To: Vol VIII

 

Proposals Sent This Week
 

Remember us? It's been a minute since we last talked. This is the new section in our Winner of the Week email highlighting key sales proposals sent out from HQ in the past week, which was understandably slow due to Summit. To that end, we invite you to check out the proposals for:

We promise to have more words to supplement these proposals soon. In the meantime, please hit up Sales Support (salessupport@dostuffmedia.com) with any questions you have.