Product Update Pro Tip: Customizing & Selling Your Confirmation Emails

Every metro in our network is now sending their 'Welcome' emails, 'Giveaway Confirmation' emails and 'RSVP Confirmation' emails through Mandrill.

The two most immediate advantages to doing so are:

• Your emails are much more attractive.
• These emails are now fully-designed HTML emails - which are a better look for your metro, more impressive to your partners and more engaging for your users (which will lead to more traffic via increased interaction).

• You have the ability to edit your templates.
• This editing ability can be on a per email or a per event basis.
• So, you can make changes to your standard RSVP confirmation email or you can create an event-specific RSVP confirmation email, containing partner-specific copy, links and images.

You could sell your Win Stuff page and inject the partner's branding onto every one of your site's giveaway confirmation emails in a matter of minutes - or you could place RSVP partners' logos, copy and links inside every RSVP confirmation email. The options are considerably more expansive than before - and we're excited for you to dive into these new opportunities.

Each custom RSVP and giveaway confirmation email should take you no longer than 15-20 minutes to create - plus any requisite time for designing images.

Customizing the emails does require a knowledge of (and comfort with) basic HTML. If you're not comfortable using HTML, we are more than happy to customize these emails for you.

If you are comfortable using HTML to customize your Mandrill emails, then we encourage you to get started by checking out our brand new Mandrill section of LearnStuff - which provides a step-by-step tutorial for customizing all of your Mandrill emails.

We will be migrating Band Notification Emails to Mandrill in the next few weeks - and we will let you know once those are ready to go live.

Please let us know if you have any questions about customizing these emails - or if you just would like someone to double-check your HTML.

Now, go forth and sell!