How You (and the network) Did Last Week - 7/7/2017
Winner of the Week: Do314
Our St. Louis team experienced a parade's worth of organic search traffic last week, propelling them to their highest week of traffic ever (a 615% increase from the same week last year).
Do314, who had previously averaged 6,514 weekly sessions over the prior 8 weeks, acquired 16,326 sessions last week from organic search alone -- mostly driven by people searching for things to do over 4th of July weekend and finding these 5 events, all of which were featured on Do314's 4th of July To-Do List.
Do314's General Manager Sarah Berkowitz had this to add:
Claire (Boxdorfer - CM) did a great job making sure we had as many established 4th of July events/fests on site at the beginning of the summer/early June.... Each of these events is a very well established, family-friendly holiday celebration around the region. What's interesting is that all of them are on different sides of town, so the ones that grabbed the most traffic truly cover the 4 corners of STL.
Having complete and accurate event listings for all of our cities' cultural goings-on is paramount to our mission of helping people find awesome stuff to do. You never know which events are going to be your organic search kingpins, and the only way to set yourself up for success is by having complete coverage of everything happening in your hood.
If you're having trouble keeping up with your listings or would like an extra set of eyes on your coverage, please reach out to Support. And with no further delay....
How You (and the network) Did Last Week - 7/7/2017
Winner of the Week: Do314
Our St. Louis team experienced a parade's worth of organic search traffic last week, propelling them to their highest week of traffic ever (a 615% increase from the same week last year).
Do314, who had previously averaged 6,514 weekly sessions over the prior 8 weeks, acquired 16,326 sessions last week from organic search alone -- mostly driven by people searching for things to do over 4th of July weekend and finding these 5 events, all of which were featured on Do314's 4th of July To-Do List.
Do314's General Manager Sarah Berkowitz had this to add:
Claire (Boxdorfer - CM) did a great job making sure we had as many established 4th of July events/fests on site at the beginning of the summer/early June.... Each of these events is a very well established, family-friendly holiday celebration around the region. What's interesting is that all of them are on different sides of town, so the ones that grabbed the most traffic truly cover the 4 corners of STL.
Having complete and accurate event listings for all of our cities' cultural goings-on is paramount to our mission of helping people find awesome stuff to do. You never know which events are going to be your organic search kingpins, and the only way to set yourself up for success is by having complete coverage of everything happening in your hood.
If you're having trouble keeping up with your listings or would like an extra set of eyes on your coverage, please reach out to Support. And with no further delay....
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