*From email sent 1/16*
Giant thanks to everyone who played along with our Episode planning by sharing your hearts with us. We wanted to share what our final selections are for the projects we’ll be working on for you for the next 15 weeks. In roughly the order they’ll be finished:
Of course we’ll be working on bugs and requests as well, but these are the big thrust of the Episode and what we feel like gives us the most WIN right now, and sets us up best for future.
NOT PRODUCT STUFF
Episodes aren’t all about Product here either. FAR from it. We have a TON we’re planning to accomplish in New Business Development (NBD) and Delivery/Support as well. A sampling lies below:
NBD
- Hiring our first dedicated team member focused on network sales
- 5 new Metros signed up to join our merry band
- BIG ambitions on Network Program sales
- Work towards making the DoStuff Network KNOWN at the national level
DELIVERY
- New Help Desk!
- Moving Everyone Over to New Email Template
- Making SXSW awesome for everyone in the network
- Regular Local Sales Calls
- Better capturing & sharing of best practices
2014 GOALS STUFF
We also spent a lot of time over the holidays defining our goals for 2014, and want to share them with you - since you’re such a big part of why we do what we do.
- Double the Cultural Weight of the Network
- “Cultural Weight” is a measurement we’re defining to indicate how important we/you are to cultural scenes. It’s made up of site visits, email opens, facebook/twitter followers, event attendees...
- Double the Financial Performance of the Network
- In 2013 the overall network brought in over $2M (local + network sales). We’re aiming for $4M+ this year.
- Keep the Wheels on the Bus
- Growing this fast is tough, and it’s important to us that we do it right. If we hit the other two goals but you guys end up hating us, or the DoStuff team starts hating their jobs - we’ll have won the battle but not the war. We WILL win the war.
These goals - for the episode AND the year - are ambitious. Super ambitious. We don’t, and you shouldn’t, expect us to hit every one. If we do, we’re not being ambitious enough. That being said, we will be CRANKING to deliver. and DELIVER we will.
LET US KMNOW WHAT YOU THINK
Hopefully you’re as excited about this year as we are. because...
IT IS GOING TO BE AWESOME.
hearts,
DoStuff
