Winner of the Week: Do317!
We're only a few weeks into 2016, but already Indy is tearing up the record book, thanks to notching their highest week of traffic by a long shot. Read below for the nitty gritty:
- For those loyal readers of weekly updates, you might remember a certain Dewey-winning Weirdest Things in Austin piece. It turns out this content's success isn't limited to just self-described weird cities, as Indy found out last week.
- Do317 debuted their Weirdest Things to Do In Indianapolis, and it made an immediate splash on social. To date, the post has been boosted for a little over $30, and it's racked in nearly 200 shares. A great job on Indy's part of using an intriguing share image, catchy title, and a juicy teaser of soon-to-open venues in the share text.
- Final result - Do317 racked up 20K pageviews on the piece in 4 days, 75% of which came from social. All told, this post was enough to push Do317's traffic to 6.5K sessions more than any week prior, and more traffic than any other metro last week outside of Do512.
Think your metro can continue breaking the mold on which cities claim the weird adjective? All it takes is a well-researched local perspective, a smartly shared FB post, and some money to boost it.
Use the time that you would've spent watching the powerball drawing, and spend a couple minutes checking out how your metro stacked up in the DoStuff power rankings below:
Use the time that you would've spent watching the powerball drawing, and spend a couple minutes checking out how your metro stacked up in the DoStuff power rankings below:
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