Winners of the Biweek:
Do317, Do512, and Do206!
Welcome to a whole new year of weekly stats! We missed a couple standout weeks for metros over the holiday, so we'll catch up and pay them homage with winner status below:
- Do317: Indy capped off a strong year with their highest traffic week of all time, racking up more than 26K+ sessions last week. Before then, they hadn't had a week pass the 20K threshold. One third of that traffic landed on their New Year's list, which racked up 55K+ pageviews during December alone. Of the traffic that landed on the NYE list, 85% of it was organic, validating the importance of 1) building out comprehensive seasonal lists 2) getting other sites to link to said content 3) repeating with the same page each year
- Do512: Over the past 3 weeks, Do512 has seen 60K more sessions to their site than they did over the same time last year. The majority of this increase was due to them rolling their long-running and incredibly popular "Rest in Peace Austin" content fromtheir blog over to their site. That was good enough to earn them 37K additional sessions, thanks to the wave of reminiscing on Facebook. Other markets are following suit; did you?
- Do206: While the markets mentioned above closed out 2015 with oodles of traffic, Do206 was already looking ahead. Their first week of 2016 was their highest week of traffic in over 8 weeks, thanks to the success of their T.J Miller show as part of the Leafly program. Do206 set the bar for the other stops on the tour, with a solid 10K pageviews and 2.5K+ RSVPs on the event.
Now that we're all caught up, we'll have a special "highlights of 2015" update next week. In the meantime, check out the the entirety of 2015 app downloads and the last two weeks of 2015 KPIs below:
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