Tuesday, August 25, 2015

How You (and the network) Did Last Week + New App Winner - 8/25/15

Winner of the Week:
Do317 & Do210!

Indy Races To The Front  + Do210 Whacks the Traffic Pinata
It's late in the evening, but it's never too late to check out the newly updated App User Leaderboard. While Do512 still has the most downloads, Do317 edged by Do502 in % of audience on the app.

For everyone else - keep up the great work surfing the app request/feedback flood. Last week, we added nearly 15,000 new unique users on the app alone! Remember that down the stretch, it's going to be the app partnerships that make all the difference, so let us know in the tracking spreadsheet if you've got anything cooking.

Back in the familiar world of web Winners of the Week, Do210 quietly posted their highest week of traffic of all time. The event to thank? This Do210 theater takeover event featuring Pinata Protest.

Pretty simple why this was so successful, but some stats to put it in context:
  • The event page itself received a whopping 4,965 pageviews and 1.4K RSVPs since going live. Last week alone, the page accounted for 18% amount of Do210's total traffic. 
  • As is often the case with successful RSVPs, no one channel drove the majority of traffic. Instead, this event was a hit across Do210's audience, getting hundreds of pageviews across social, email, organic search, and especially from referral and direct channels.
  • More importantly, this event shows the power of using your connections and attaching yourself to a local band that has a serious draw in the community. Need more proof? Check out this last Pinata Protest-featured winner of the week for Do210. Of course, the free beer and snacks don't hurt either. 
All told, it was a packed house with people having a great time, and a week later, Do210's stats reflect just that. See how your KPIs fared in the updated report below:

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Thoughts to share? DO!

Tuesday, August 25, 2015

How You (and the network) Did Last Week + New App Winner - 8/25/15

Winner of the Week:
Do317 & Do210!

Indy Races To The Front  + Do210 Whacks the Traffic Pinata
It's late in the evening, but it's never too late to check out the newly updated App User Leaderboard. While Do512 still has the most downloads, Do317 edged by Do502 in % of audience on the app.

For everyone else - keep up the great work surfing the app request/feedback flood. Last week, we added nearly 15,000 new unique users on the app alone! Remember that down the stretch, it's going to be the app partnerships that make all the difference, so let us know in the tracking spreadsheet if you've got anything cooking.

Back in the familiar world of web Winners of the Week, Do210 quietly posted their highest week of traffic of all time. The event to thank? This Do210 theater takeover event featuring Pinata Protest.

Pretty simple why this was so successful, but some stats to put it in context:
  • The event page itself received a whopping 4,965 pageviews and 1.4K RSVPs since going live. Last week alone, the page accounted for 18% amount of Do210's total traffic. 
  • As is often the case with successful RSVPs, no one channel drove the majority of traffic. Instead, this event was a hit across Do210's audience, getting hundreds of pageviews across social, email, organic search, and especially from referral and direct channels.
  • More importantly, this event shows the power of using your connections and attaching yourself to a local band that has a serious draw in the community. Need more proof? Check out this last Pinata Protest-featured winner of the week for Do210. Of course, the free beer and snacks don't hurt either. 
All told, it was a packed house with people having a great time, and a week later, Do210's stats reflect just that. See how your KPIs fared in the updated report below:

No comments:

Post a Comment

Thoughts to share? DO!