Greetings from LA! Not only did the fine people of DoLA secure Winner of the Week status by putting up with my mouth-breathing office lurking for the entirety of this week, but they also had their second highest week of traffic in over 5 months thanks to them announcing the Los Pollos Hermanos pop up in LA via their email last week. It ended up being their most clicked email out of the last 40 newsletters they've sent and received twice as much traffic last week as any other page on their site. When combined with other popular email content like a guide to concentrated cannabis and the unveiling of an Ice Cream Museum, DoLA notched a solid 59% YoY growth, and cemented their status as the best city for people that like Breaking Bad, weed, and ice cream. Which is to say they're the best city for...people.

For those keeping track at home, doNYC also got in on the buzzy pop up action, despite their event being a little more dubious.

In other exciting news, I'll be spending 4 hours this week conducting focus groups on how people find things to do, and how our platform can better serve them in that quest to discover cool stuff. Johnny is doing the same in Boston this week, and we're wrapping it up with more sessions in Austin this month. If you're curious about the kinds of things we're digging in on, peep the agenda.

While you're anxiously waiting for revelations that we discover this week, feel free to check your freshly updated stats from last week below: